MARY FELT
HEAD OF BRAND AND CONTENT
01 about me
Hi! My name is Mary, an MBA grad, with a passion for all things brand and content marketing. I am currently a Senior Brand Marketing Manager at Amazon, recognized for scaling and building new content from the ground up across all channels on a global level. When creating content, I leverage Claude and Perplexity AI to drive efficiency.
Through building out a new SEO content strategy from the ground up, I created 50 new local web pages ranking in the top 3 across Google search, tripling organic lead volumes and saving over $1M every quarter. I also designed and executed a successful D2C launch strategy for a top food hall in Miami Beach, with top press contacts from
Thrillist and Eater Miami in attendance.
02 portfolio
Designed and created from scratch, scaling across both paid and organic channels. This Ultimate Guide to Ghost Kitchens Ebook generated 58% qualified leads while maintaining a low CPL of $20.
Designed and executed the entire launch strategy for Alton Food Hall in Miami Beach. Generated over 700 attendees with top press and media contacts, including Thrillist and Eater Miami. Secured over 10 top food and beverage influencers with over 1M followers each, in addition to an official ribbon cutting with the
Miami Chamber of Commerce.
This Future of Food Delivery Ebook generated 60% qualified leads while maintaining a low CPL of $25.
Highest performing blog on the website with over 10K new users each month, ranking top 3 on Google search.
This ebook generated 60% qualified leads while maintaining a low cost per lead of $25 across paid channels.
